JTB Corporation’s Asia Pacific Headquarters (JTB APHQ) will make their exhibiting debut at IT&CMA 2018
IT&CMA 2018 will debut the region’s first-ever Asian MICE Cruise Conference on 18 September as part of the show’s 3-day business, education and networking programme
Singapore, 26 July 2018 – STO’s renewed purpose and focus on the Asia-Pacific market and the Seoul MICE industry will see the destination exhibit independently from the Korea contingent this IT&CMA 2018. The now fully government-funded foundation’s mission has expanded from not only promoting Seoul as an events and tourist destination but to also stimulating the city’s economy and academics. About their current goals for the Asia-Pacific market and what they hope to achieve from IT&CMA this year, Jin Hyeok Park, Director of Seoul Convention Bureau, a division of STO said, “We are aiming to boost our market diversity and increase our MICE competitiveness to bring more travellers to Seoul.